어두운 새벽시간, 비디오 게임을 하고 있는 남자가 있습니다. 게임기를 잠시 내려놓고 프링글스를 먹는데요. '바삭' 소리를 내자마자 게임 속 캐릭터가 화면을 쳐다보더니 이내 화면 밖으로 나옵니다. 게임을 하고 있던 남자에게 다가가는 캐릭터의 모습이 굉장히 공포스러운데요. 놀랍게도 그가 원한 것은 프링글스였습니다. 프링글스를 먹자, 그는 조금 더 친근한 모습으로 변해 남자와 함께 소파에 앉습니다. 이 영상광고는 게이머들이 선택할 수 있는 스낵이 되고자 Xbox와의 파트너십을 바탕으로 제작된 영상광고였습니다. 　　

Advertising Agency: Grey, UK

Creative Chairman: Javier Campopiano

Chief Creative Officer: Laura Jordan Bambach

Creative Directors: Pedro Rosa, Roberto Kilciauskas

Creatives: Terry O’Neill, Angela Harding

Strategic Planners: Lee Barber, Gil Caldwell-Dunn

Chief Content Officer: Jos? A. Garcia-Gonz?lez

Agency Producer: Michelle Kasper, Greg Kates

Agency Assistant Producer: Veronika Dvorska

Business Lead: Agi Varanyi

Business Director: Francesca Philson, Tamsine Foggin

Account Director: Rameez Al Aghbar

Account Manager: Caroline Barton

Production Company: Hunky Dory, Missing Pieces

Production Company Producer: Doochy Moult, Tyler Byrne

Production Company Executive Producer: John Dory

Director: Conor Byrne

D.O.P.: Andrij Parekh

Service Company in Slovenia: Division

Service Company Executive Producer: Rok Bukovec

Service company Producer: Rok Luneznik

Production Design: Miha Knific

Editor: Matthew Felstead

Colourist: Ben Rogers / GPS

Executive Post Producer: Annika Gustavsson / GPS (Gramercy Park Studios)

Head of VFX: Mark Beardall / GPS

VFX Artists: Eileen Chan & Stephanie Mills

Composer: Matthew Smith / Wake The Town

Artist Manager: Dominic Bastyra / Wake The Town

Lead Sound Engineer: Zak Kurtha / GPS

Production Company: The Mill++

Production Company Producer: Elliott Tagg

Production Company Executive Producer: Dougal Meese

Director: Jessica Bishopp, Alfie Johnson

Production Designer: Elizabeth El-Kadhi

DOP: Joe Douglas

Editor: Peter Andrews

Make-Up: Natasha Lawes

Artist Manager: Zach Brown

Brand Manager Raw Fury: Susie McBeth

Developers from Upstream Arcade: Patrick Martin, Adam Langridge

EMEA Partnership Lead Xbox: Gordon Donald

Managing Director: Claudine Harris / MIAI Brand Partnerships

Partnership Manager: Oliver Wiltshire

Media Agency: Carat2021-